Homebuyers Still Value REALTORS®
Although homebuyers are using the internet more than ever when hunting for a new property, they still value the services provided by a professional REALTOR®. According the the National Association of Realtors, 90% of buyers using the internet to search for a home, purchased that home through a REALTOR.
42% of survey respondents started their homebuying process in 2013 by looking for properties online, up from 35% in 2011.
“While the vast majority of buyers use the Internet during the homebuying process, the Internet does not replace the real estate agent in the transaction. In fact, buyers who used the Internet were more likely than those who did not use the Internet to purchase their home through an agent,” the report said. The typical buyer who used the Internet in their home search is 41 years old with a median 2012 household income of $84,500 compaired with 61 years old and a median income of $66,000 for the typical buyer who did not use the Internet to search for a home.
See more at: http://www.inman.com/2013/11/04/homebuyers-more-likely-to-use-real-estate-agents-even-as-internet-usage-hits-an-all-time-high/